On the morning of Wednesday, August 9th, PRSA-NCC will host a how-to workshop on search tools.

prsa-logo

We’ve heard of Search Engine Optimization (SEO) and Search Engine Marketing (SEM), but do we know what they are or how they work? Accessing and utilizing search tools have become the critical keys to success in the communications and public affairs worlds.

This workshop will be led by Aaron Guiterman, a leading digital strategy expert and Senior Vice President of Strategy and Planning at Edelman, and will explore in-depth how to benefit from the power of search in executing campaigns. Guiterman specializes in using custom research to build brands, form reputations, and alleviate crises.

The event will be held on Wednesday, August 19th from 8:00 a.m. to 10:00 a.m. Programming will start at 8:30 a.m. with networking running from 8:00 to 8:30 a.m.

Cost:

$35 PRSA and WWPR Members

$55 Nonmembers

$10 Students/retirees

$10 additional charge at the door.

Register BEFORE Tuesday, August 18th at 10:00 a.m.

Location:

U.S. Navy Memorial & Heritage Center

701 Pennsylvania Avenue, NW

Washington, DC  20004

For metro/parking information, please visit the U.S. Navy Memorial & Heritage Center website.

For more information and registration, please visit the PRSA-NCC website.

Register today!

WE'RE EXCITED TO HEAR FROM YOU

CALL US
PHONE: 301-664-6448
ADDRESS
7508 Wisconsin Avenue
Suite 300
Bethesda, MD 20814

FOLLOW US

Copyright News Generation, Inc. 2019

Certified Woman Owned Small Business (WOSB) and Women's Business Enterprise (WBE)

Send an email to President and CEO Susan Matthews Apgood. We respond within one business day.

Or, email Susan directly at sapgood@newsgeneration.com

8 + 13 =